I began my role as a Social and Digital Media Intern at IU Athletics in August 2021, continuing until my graduation in May 2023 during my junior and senior years. Throughout my internship, I applied social media strategies across Instagram, Twitter, and Facebook for various IU Athletics social media accounts. I exercised the abilities of Opendorse, coordinated and planned player-driven content, and ensured the prompt distribution of content to IU athletes and coaches. I also played a role in leading the social media accounts and strategy for IU baseball, IU men's soccer, and IU women's soccer. My work involved collaboration with a team of 10 photographers, 9 videographers, 4 graphic designers, and 8 fellow social media interns to create and promote high-quality content. I posted photos and videos, crafted gifs, published Instagram stories, and demonstrated live tweeting for the various IU Athletics social accounts.